PLAY Modena International Games Festival is a celebration of gaming and pop culture, welcoming over 250,000 attendees annually. The festival is a gathering place for gamers, cosplayers, and families to enjoy games, competitions, and exhibitions. PLAY Modena features a wide range of gaming experiences, from classic board games to the latest video games, as well as a marketplace for gaming merchandise, comics, and collectibles. The festival also hosts a series of workshops, talks, and panels featuring industry experts and game designers.

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