LOOK POZNAN Hairdressing and Cosmetics Forum is the largest and most important event of its kind in Poland. It has been held annually since 2000 and gathers over 100 thousand participants from 45 countries each year. The event offers a wide range of attractions, including hairdressing and cosmetics shows, workshops, competitions, and product presentations from leading manufacturers and distributors.

During the event, there is also a LOOK EXPERT COMPETITION, which is the largest and most prestigious competition for hairdressers and makeup artists in Poland. The competition is divided into several categories, including hairdressing, makeup, and nail styling. The winners of the competition receive valuable prizes, including scholarships to attend prestigious hairdressing and cosmetics schools, and the opportunity to represent Poland at international competitions.

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